On this episode of Rehash, we’re speaking with Queen Wartooth about designing airdrops, strategies for acquiring new users in crypto, and she reveals for the first time the project she’s been working on in stealth, Dragon Academy, which will launch next month.

Queen Wartooth has done a lot of work around designing airdrops and thinking about how best to incentivize users, and we spend the first half or so of the conversation talking about airdrop design, anti-Sybil strategies, and problems around user acquisition in general.

Then, for the second half of the conversation, Wartooth opens up about Dragon Academy, which aims to fundamentally change how airdrops are architected and executed to the benefit of both long term aligned products and new users.

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Diana: twitter.com/ddwchen
Queen Wartooth: twitter.com/queenwartooth
Dragon Academy: twitter.com/StudyDragonsNFT

⏳ TIMESTAMPS
0:00 Intro
3:16 Stated purpose of airdrops vs actual impact of airdrops
6:36 Are airdrops better for user acquisition or retention?
8:04 Best ways to incentivize users long term
10:17 How to create a community in crypto that feels safe
13:42 Is it better to build infrastructure or consumer apps first?
15:22 How to prevent Sybil attacks
17:12 Strategies for restructuring airdrops to be more effective
20:53 What is Dragon Academy? [EXCLUSIVE]
24:29 How does proof of humanity play into Dragon Academy?
45:06 Can You Not
48:20 Follow Queen Wartooth

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