Christina Beltramini: How Web3 Enables A New Era Of User-Generated Content

I'm so excited to reveal my first Podcast NFT drop, exclusive to the Lens ecosystem.

Format
24 hr open edition, 1 $WMATIC, 10% referral fee.

About the episode
Mint Season 7 Episode 15 welcomes Christina Beltramini, Head of Growth and Chief Scheming Officer at Lens Protocol, to discuss the ever-growing world of web3 social. Throughout our discussion, we cover topics such as online identity, her article highlighting the next era of user-generated content, and Lens Protocol’s plan to empower a wider class of creators and curators. Christina also shares her aspirations for building a better internet, an overview of Lens’ developer ecosystem, and the lessons learned while working at TikTok that she’s applying while building the Lens ecosystem. Furthermore, we dive into the importance of content remixing, the latest developments in the Lens ecosystem, and how creators can monetize their work using Lens.

I hope you enjoy our conversation.

Time Stamps
00:00 – Intro
06:13 – Opportunities for Creators in Web3 to Address Web2’s Failures
09:28 – User Control Over Online Identity
15:13 – Empowering Fans for Monetization Through UGC 2.0
18:14 – Lens’ Plan to Empower a Wider Class of Curators
19:37 – Getting Started as a Curator on Lens
20:45 – Barriers to Entry for Web2 vs Web3 Native Creators
26:14 – Christina’s Aspirations for Lens and Web3
29:36 – Overview of Lens’ Developer Ecosystem
34:08 – Bringing Web3 Native Creators’ Audience to Lens
35:54 – Lessons from TikTok for Building a New Era of Social Media on Lens
37:18 – Content Remixes in Web3
40:25 – New Experiences and Interactions in the Lens Ecosystem
42:38 – Understanding Currencies’ Role in Growing a Creator’s Community and Monetizing Their Work
45:06 – Creating Content Worth Collecting
46:53 – Outro