The pomegranate is a fruit-bearing deciduous shrub in the family Lythraceae.
Ancient Egyptians regarded the pomegranate as a symbol of prosperity and ambition.
In May 2016, the US Federal Trade Commission declared that POM Wonderful could not make health claims in its advertising, followed by a US Supreme Court ruling that declined a request by POM Wonderful to review the court ruling, upholding the FTC decision.
In February 2010, the FDA issued a warning letter to one such manufacturer, POM Wonderful, for using published literature to make illegal claims of unproven anti-disease effects.
Despite limited research data, manufacturers and marketers of pomegranate juice have liberally used results from preliminary research to promote products.
Pomegranate seed oil contains punicic acid (65%), palmitic acid (5%), stearic acid (2%), oleic acid (6%), and linoleic acid (7%).
The higher phenolic content of the peel yields extracts for use in dietary supplements and food preservatives.
Pomegranate peel contains high amount of polyphenols, condensed tannins, catechins, and prodelphinidins.
The red color of the juice is attributed to anthocyanins, such as delphinidin, cyanidin, and glycosides of pelargonidin.