Exploring Web3 Marketing's Next Big Thing: Mass Wallet-to-Wallet Communication

I had the pleasure of sitting down for an intimate conversation with Shane Mac recently, the Co-Founder and CEO of XMTP.

For the next 40 minutes enjoy learning about:

◉ Shane's previous $50 million acquisition by BlackBerry

◉ His early entrepreneurial days on eBay and teaching himself how to code

◉ XMTP's role in the web3 growth landscape

What struck me the most was hearing about the history of Internet messaging and why web3 is the perfect solution for building your final "contact" list.

The reason I was keen to have this discussion with Shane was to better understand web3 growth networks and the future of Internet marketing.

It became clear: at the foundation of it all is communication. It’s what keeps projects moving, growing, and connecting.

And on the topic of connections, XMTP's recent partnership with Coinbase Wallet has been creating quite the buzz, especially at @bellosights.lens. 🍄

We've integrated XMTP, which means we’ve opened up a new way for our users to engage. Imagine being able to send mass messages to your NFT collectors, let alone any group of wallets.

It's a game-changer.

I genuinely believe XMTP is taking steps that will bring us closer to widespread web3 adoption.

And having the opportunity to share this conversation with you all feels special.

Enjoy.