Where 🤘 FREELANCERS 🎨 CREATORS & 🌈 MARKETERS can explore Web3.
📣 CALLING ALL WEB3 MARKETERS 📣
Mark your calendars because I’m about to get you up to speed, growing your customer base, and impressing your boss in NO TIME.
You are officially invited to join us for Cohort 1 of “The Power of Web3 Marketing” starting April 3, 2023. 🥳
Here’s why you won’t want to miss it 👇
🟣 8+ hours of content
🟣 6 guest speakers
🟣 Expert Q&As
🟣 Module-based group discussions
🟣 Real case studies
🟣 Weekly office hours
🟣 Lifetime access to course material
🟣 PLUS exclusive discounts & free resources from select partners
It’s officially time for you to ACCELERATE your career, CONQUER the new economy & UNDERSTAND how Web3 is changing the face of marketing.
And we're bringing in some of the brightest minds in Web3 to help you learn. I am so proud to say that we have experts from across the industry including the incredible @mirran.lens 🫡
So what are you waiting for? Collect this post and I'll send you a sneaky lil discount.
Cheers to your future! 🥂
powerofweb3marketing.com
🗝 GOLDEN RULES OF WEB3 MARKETING
1️⃣ In order to work in Web3, you must first understand Web3.
2️⃣ ️It is our job to educate, empower, and simplify. Cut out the jargon.
3️⃣ What is, is not always what ought to be. Think outside of the box.
4️⃣ Give credit where credit is due. Support each other, dangit.
5️⃣ Be confident enough to trust your expertise, but humble enough to trust your team.
There is no "I" in Web3.
We're building this plane as we fly it.
And sometimes, we need a lil' help along the way.
PS - Ready to fine-tune your Web3 marketing skills?
Get on the waitlist for "The Power of Web3 Marketing".
This is the marketing course I wish I had when I started in Web3: powerofweb3.marketing
Tell me 1 thing about Web3 marketing that is WILDLY misunderstood. I’ll go first 👇
…audience ≠ community.
🧊 And that's just the tip of the iceberg...
Web3 is SO much more than crypto 💜
Listen up Web3👂
The past week has been rough.
But listen closely, and you'll hear builders continuing to chip away...
And when it feels like the industry is out of control, it's easy to spiral.
To forget the basics of what we know to be true.
We will bounce back from this.
Because Web3 is so much more than crypto.
To all my marketers & creators, here are 2️⃣ ways to get involved.
👇
⚡️ CREATE
Content is about to get a big ol' facelift. And Web3 is leading the charge (clearly you know this if you're on @lensxyz.lens!)
My main takeaway? The opportunities for creating real, sustainable relationships with your community are endless. And don't even get me STARTED on the data insights Web3 provides.
🌱 UPSKILL YOURSELF & GROW YOUR CAREER
Web3 is still new. It’s still hot. It’s still cutting edge. But you know what it isn’t full of? Experts. You still have a once-in-a-lifetime chance to join an industry before its gone mainstream.
Remember, we will bounce back from this.
Because Web3 is so much more than crypto.
💜
--
PS - I'm bringing in kick-a$ experts to talk about both of these areas in my new course, "The Power of Web3 Marketing".
⭐️ Cohort-based learning.
⭐️ Guest speakers from across the industry.
⭐️ Expert Q&As.
It's the course I WISH I had when I started in Web3.
Sign up here to get on the waitlist: www.powerofweb3marketing.xyz
You won't want to miss this.
And today, friends, we have a VERY excited (+ tired) founder who’s about to make your Web3 marketing life much easier.
Your NEW fav, first of its kind, Web3 marketing course SPECIFICALLY tailored to you: P E N D I N G ✨
Excited is an understatement.
👉 6 weeks (2-3 hours per week).
👉 Guest speakers from every corner of the industry.
👉 Module based group coaching.
👉 Expert Q&As across all marketing departments.
It's time to accelerate your career & understand how Web3 is changing the face of marketing.
This is the marketing course I WISH I had when I started in Web3.
More details dropping soon. Sign up now get on the waitlist.
powerofweb3.marketing ⚡️
The harsh reality…
Recruiters aren’t ignoring your message. Their brains just don’t register it as something they should respond to.
Here’s the truth…
If you’ve applied to job after job (especially in Web3) without hearing back, take a look at your resume and make sure you’re focusing on this ONE thing.
YOUR TRANSFERABLE SKILLS.
Cue the questions:
➡️ But wait! I don’t have transferable skills
Yes, you do!
➡️ I don’t have any Web3 experience
We all start somewhere!
➡️ There aren’t any non-technical roles.
Helloooo, that’s why I’m here!
Remember, the skills you have are the ones they need. But you HAVE to connect the dots for them.
Here’s the template that I walk my client’s through in our 1:1s:
Read that again, and let it sink in.
It's time to position yourself as the expert you are.
It's simple, but not easy.
When you’re ready, I can help.
I've got TWO spots left to start working together in November.
Send me a DM (oooh yay #newfeature alert!) and we can have a coffee ☕️
NOT YOUR MOMMA'S MARKETING LESSON #1
🌈⚡️🦄✨💜
You have to get PHYGITAL 😉
No, not like that…
As consumer behavior changes, here's what customers will expect ⬇️
Phygital is blowing UP in Web3 marketing.
Because it brings the best parts of the physical customer experience into the digital realm & vice versa.
But it’s nothing new.
We’re already experiencing it on a low level.
🔔 Think about the chatbox that chimes when you online shop.
Very similar to someone asking if you need anything while you browse your fav stores, no?
🌶 Now, let’s add a lil’ bit of spice to that…
Nike's, Nikeland in the metaverse is the EPITOME of phygital.
Their fans meet, socialize & take part in promotions in the same way they would IRL.
And if that wasn’t enough, they partnered with RTFKT to launch an AR Genesis Hoodie NFT that comes paired with the physical item.
Love it 😍
It’s still early days for phygital innovations, but it’s already transforming the way consumers engage with brands.
What do you think will be next?
--
☀️ GM (good morning) Web3 fam 🌈
It's me, Regan (pronounced ree•gan). Your resident Web3 feminist. Stick around for tips & tricks on how you can build your career & grow your income in this new space ✨
WHERE MY MARKETERS AT?! If I started a "Web3 Marketing Lessons" series here on Lens, would you be into it? Collect this post for free if that's a yes 👀
And if you're feelin' extra, drop a possible title in the comments. ⬇️
Currently workshopping:
👵 Not your momma's marketing lessons
🌈 Web3 marketing mysteries
...ok that's it for now. ✌️
For real though... I'm absolutely convinced that your personal brand will be the KEY to getting a job in Web3 ⬇️
Gone are the days when you can quick apply on LinkedIn and expect to hear back.
Recruiters want to know WHY you’re the best person for the job and need more proof than just a one pager.
Because Web3 “experts” are few and far between, it’s more important now than ever to start building your personal brand. Your brand is what will distinguish yourself from your competitors.
It will let you…
🌈 build an audience
✨ hone your Web3 skillset
🤓 stay up to date on industry news
💪 position yourself as highly skilled
🥂 and start attracting hiring managers.
It’s the #1 piece of advice I give to anyone who doesn’t feel like they have the right experience.
Don’t know where to start? Collect this post for free so I can see how many of you want me to drop more info on this topic 🌈
Hi! It's me, Regan (pronounced ree•gan). Your resident Web3 feminist. Stick around for tips & tricks on how you can build your career & grow your income in this new space ✨
🎃 T-4 DAYS UNTIL Night of the Living HODLers 🎃
(Web3-oween? All HODLers Eve?)
If you're struggling to find a costume, you can steal my ideas ✌️
🍫 FUDge pop
📱 Crypto bro
🧦 Vitalik's socks
⛏Miners
🐳 Whale
📈 Bull
🧸 Bear (depending how spicy you feel)
🫥 Musk after dusk
🚀 Astronaut (clearly the only choice here)
👻 Phantom Ghost
👋 Hello my name is Satoshi
And before you ask, no I don't have examples. I'm just the idea gal.
K send me what you come up with 📸