Been very public about my believe that short form video and livestreams are gonna be a key medium for adoption this cycle.

It’s cool to start seeing some of these experiments play out and get traction over the last couple of weeks. I’ve been doing a lot of ground work myself building and scaling out accounts and communities for my own project over the last 6 weeks and generated a total of over 250k views (sounds like a lot but still quite small for TikTok)

Communities that invest here early and start finding formats and hooks that make it easy for normies to get onchain (and making money / getting value prop) will come to dominate.

In an industry where everything is pvp because we’re all competing for the same small batch of users, getting your finger on the pulse, meeting people where they are at and creating viral content around your product is invaluable.