Couple of major thinking flaws in there.

Supporting your favorite creators works in web2 as well (Patreon, YouTube paid content subscription).

Also zurf being a new shift in advertising is simply not true and no where comparable to web2 social media advertisement options that exist.

The concept behind zurf exist in web2 as well and it’s called:

buying likes, shares and comments.

There are thousands of vendors offering that for any social media that exists.

I think people in Web3 social need to understand that the major concepts from „traditional“ social media are still valid and will work here on lens too.

For most use cases there is no need re-invent the wheel.